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Customer segmentation
There are different ways to segment your accounts. The simplest way is to segment them by size, volume, profitability, etc...but this is...
erkandogru77
Feb 12, 20221 min read
Basics to perform an impactful presentation: once upon a time...
A presentation is something between science and art. The Nirvana is reached when effective visuals are combined with a powerful...
Erkan Dogru
Jan 8, 20213 min read
"What are your strengths and weaknesses": are you also tired about classic job interview questions?
Impactful job interview questions to understand the soft competences of the candidate.
Erkan Dogru
Jan 8, 20212 min read
A school case: Why Singapore Airlines is so successful ?
Singapor Airlines’ Balancing Act Loizos Heracleous and Jochen Wirtz There’s something about Singapore Airlines. Over the past four...
Erkan Dogru
Jan 1, 202113 min read
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